Take complex, technical information and translate it into clear business stories

Take complex, technical information and translate it into clear business stories

The Science of Business Storytelling

Discover how to focus your ideas and content with the most highly proven system in the world for building a story and persuasion. Learn how to use storytelling to structure and bring to life your message/ presentation to motivate your audience to take action.

Take complex, technical information and translate it into clear business stories that are concise and memorable. This technique can also be applied to emails, documents, and slide decks for both virtual and in-person meetings.

By attending this training, you will gain a clear structure based on the science of how the brain best receives and processes information.

Learn five additional techniques that enable you to make complex information more compelling, using proven methods from journalism, psychology and research on human behaviour.

Finally, gain an understanding of how to reflect and visually represent the information to give greater clarity to your message. Avoid the traps people fall into and make your visuals clearer to be able to expand or contract the amount of time you are presenting.

This training would be highly beneficial for Insights teams, Sales teams, and people who need to regularly present on technical and complex subjects, which can often be data heavy.

 

GET IN TOUCH

Today was the big day and… I CRUSHED IT! I would never send you a note gloating like this, but I was told I stole the show! Your coaching, your insights, your tips…. It all came together and I’ll remember the training forever!!
AVP - Marketing
Leading Beauty Company
I haven't learnt about communication techniques to that depth before. The trainers were so helpful in answering questions and it was really useful to have the coaching sessions at the end of the day. The feedback I got was honest, not critical.
Kathryn
Government Department
It was practical, small sized groups, Emily was not only incredibly knowledgeable but encouraging. We also had a great framework to take away and practice with. I have been through a lot of comms/ impact training and although useful, it will get lost if there is nothing tangible to use directly after the formal training
Stephanie
Wealth Management Company

Other Learning Journeys